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| Author: | Gattiker, E. Janz, L. Schollmeyer, M. |
| Title: | Internet access: managing costs and benefits |
| Journal: | Business Quarterly
1996 : AUTUMN, VOL. 61:1, p. 85-92 |
| Index terms: | |
| Freeterms: | EDV-VERBUNDANLAGE, INFORMATIK, MARKETINGSTRATEGIE, KOSTENKONTROLLE, UNTERNEHMENSPOLITIK |
| Language: | eng |
| Abstract: | What is required to access the Internet, and what can this communication tool offer an organization and its clients? Companies considering access should determine the tools they will need to gain entry to this new communication medium. These tools relate to the physical connection needed through such methods as telephone or cable line. Also , companies should determine the individual and organizational requirements, including how to manage the technology. |
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