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| Author: | Vine, D. |
| Title: | I $py: gathering business intelligence |
| Journal: | Internet World
1997 : MAR, VOL. 48-51 |
| Index terms: | INTERNET COMPETITION POWER |
| Language: | eng |
| Abstract: | There's no discounting the importance of competitive intelligence. In the past decade, the process of gathering information on competitors has risen from an obscure function in a few companies to a widely practiced and highly respected arm of management. It is a powerful means for generating and exploiting a competitive advantage, and the Internet is playing an increasingly important role as an end to that means. Business intelligence is about using public information sources to gather insights. |
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