search query: @author Chirouze, Y. / total: 1
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| Author: | Chirouze, Y. |
| Title: | L`analyse des couples (lieu, moment) : la creativite au service de la publicite. |
| Journal: | Revue Francaise du Marketing
1981 : JUL-SEP, VOL. 86, p. 98-103 |
| Index terms: | ADVERTISING MEDIA ADVERTISING RESEARCH |
| Language: | fre |
| Abstract: |
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