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Author:Schiffman, L. G.
Dillon, W. R.
Ngumah, F. E.
Title:The Influence of Subcultural and Personality Factors on Consumer Acculturation.
Journal:Journal of International Business Studies
1981 : Aut, Vol. 12:2, p. 137-143
Index terms:SOCIAL CHANGE
CONSUMER BEHAVIOUR
PERSONALITY MEASUREMENT
RELIGION
Language:eng
Abstract:
SCIMA record nr: 19768
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