search query: @author Harrell, S. G. / total: 1
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Author: | Harrell, S. G. Taylor, E. D. |
Title: | Modeling the product life cycle for consumer durables. |
Journal: | Journal of Marketing
1981 : Fall, Vol. 45:4, p. 68-75 |
Index terms: | PRODUCT LIFE CYCLE CONSUMER DURABLES MARKETING MODELS |
Language: | eng |
Abstract: |
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