search query: @author Dorronsoro, R. / total: 1
reference: 1 / 1
« previous | next »
| Author: | Dorronsoro, R. |
| Title: | ´Membership rewards American Express´: la fidelizacion atractiva. |
| Journal: | Harvard-Deusto Marketing & Ventas
1999 : NOV-DEC, 35, p.46-48 |
| Index terms: | CREDIT CARDS LOYALTY |
| Language: | spa |
| Abstract: |
« previous | next »
SCIMA