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Author:Yu, Guoming
Title:The liaison between media and capital (original in Chinese)
Journal:Economy and Information (c)
1999 : 11, p.33-35
Index terms:CAPITAL
MEDIA RESEARCH
Language:chn
Abstract:At present, the impulse to add value for the great amount of idle capital and the high expectation of capital entry to the media industry are a basic reality in the country's social life. The liaison between capital and media is the phenomenon worthy of attention in the country's social development in 3-5 years. Moreover, as far as capital is concerned, the media industry, a large intelligence-intensive one, basically speaking, has not yet been developed in a scale of market, so the space for market growth is rather great.
SCIMA record nr: 206564
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