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| Author: | Cronin, J. |
| Title: | Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments |
| Journal: | Journal of Retailing
2000 : SUMMER, VOL. 76:2, p. 193-218 |
| Index terms: | QUALITY CUSTOMERS SERVICE |
| Language: | eng |
| Abstract: | The following study both synthesizes and builds on the efforts to conceptualize the effects of quality, satisfaction, and value on consumers' behavioral intentions. The study builds on recent advances in services marketing theory and assesses the relationships between the identified constructs across multiple service industries. Several competing theories are also considered and compared to the research model. |
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