search query: @author Haddad, K. H. / total: 1
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| Author: | Chow, C. W. Wright, P. L. Haddad, K. H. |
| Title: | Increasing the effectiveness of hotels' investments: how to avoid throwing good money after bad. |
| Journal: | Cornell Hotel and Restaurant Administration Quarterly
2000 : DEC, VOL. 41:6, p. 49-55 |
| Index terms: | Hotel and catering industry Hotel management Effectiveness |
| Language: | eng |
| Abstract: | This article suggests ways to enhance the effectiveness of hotels' investments in special projects and new initiatives. Specifically it reviews research findings that show managers across many industries often continue, or even increase, resource allocation to unprofitable courses of action; reports the results of a case study with managers suggestion that this tendency may also be extensive in the hotel industry. |
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