search query: @author Sparkman, R. D. / total: 1
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| Author: | Hunt, S. D. Sparkman, R. D. Wilcox, J. B. |
| Title: | The pretest in survey research : issues and preliminary findings. |
| Journal: | Journal of Marketing Research
1982 : MAY, VOL. 19:2, p. 269-273 |
| Index terms: | SURVEYS |
| Language: | eng |
| Abstract: |
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