search query: @author Cassill, N.L. / total: 1
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Author: | Kincade, D.H. Vass, D. Cassill, N.L. |
Title: | Implementation of technology and relationships to supply chain performance: apparel manufacturers' perspectives |
Journal: | International Review of Retail, Distribution and Consumer Research
2001 : JUL, VOL. 11:3, p. 301-327 |
Index terms: | IMPLEMENTATION TECHNOLOGY |
Freeterms: | APPAREL RETAILER SUPPLY CHAIN |
Language: | eng |
Abstract: | This study investigated changes in products and services associated with implementation of new technologies. Findings indicated that implementation of Quick Response (QR) technologies when moderated by the demographics of fashion level, sensonality, and price point of the product did correspond with changes in product offerings and customer services. |
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