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Author:Hensmans, M.
Bosch, F.A. van den
Volberda, H.W.
Title:Clicks vs. Bricks in the emerging online financial services industry
Journal:Long Range Planning
2001 : APR, VOL. 34:2, p. 231-247
Index terms:COMPETITIVENESS
ELECTRONIC COMMERCE
FINANCIAL SERVICES
Language:eng
Abstract:The authors of this article have developed a conceptual framework that considers which e-strategies "bricks" (incumbent organisations such as ABN AMRO bank and Prudential Banking) and "clicks" (new entrants such as KPN and First-e) adopt to improve their competitiveness. Four relevant organisational types in the emerging online financial services industry are identified, and ties to legitimacy-providing organisations are assessed for their potential both as buffers against environmental turbulence and bridges towards changing stakeholder perspectives.
SCIMA record nr: 221475
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