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| Author: | Bloom, P.N. Perry, V.G. |
| Title: | Retailer power and supplier welfare: the case of Wal-Mart |
| Journal: | Journal of Retailing
2001 : FALL, VOL. 77:3, p. 379-396 |
| Index terms: | RETAILING SUPPLIERS WELFARE USA |
| Language: | eng |
| Abstract: | Whether retailers have become more powerful than manufacturers in recent years continues to be a burning question in the trade press and academic literature. This research adds fresh fuel to the fire by looking at whether Wal-Mart, the largest retailer in the United States, has exerted power over its suppliers and squeezed them financially. |
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