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Author: | Hertz, S. Alfredsson, M. |
Title: | Strategic development of third party logistics providers |
Journal: | Industrial Marketing Management
2003 : FEB, VOL. 32:2, p. 139-149 |
Index terms: | Strategic management Logistics Marketing logistics |
Language: | eng |
Abstract: | The growth of the Third Party Logistics business has caused many firms from different industries to enter the field. The authors are interested in how their different strategies develop over time with a special focus on how they balance between general problem solving capability and the degree of customer adaptation. In the development of their strategy the newly entered firms shown to be highly influenced by existing business and its network. At a later case firms were all focused on moving into more advanced and complex services without considerations to their traditional business strategy. The authors also identified some issues of importance when managing the continued TPL business strategy. |
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