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| Author: | Koners, U. Goffin, K. |
| Title: | Learning from new product development projects: an explanatory study |
| Journal: | Creativity and innovation management
2005 : DEC, VOL. 14:4, p. 334-344 |
| Index terms: | development learning projects |
| Language: | eng |
| Abstract: | This paper discusses knowledge generation, which is a cornerstone of new product development, and post-project reviews, that are regarded as a facilitator of project-to-project learning. Four in-depth explanatory case studies, that look at how PPRs are conducted and the learning that can result, are also described. It is shown that appropriately managed PPRs can make a significant contribution to knowledge generation and exchange. |
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