search query: @author Almwajeh, O. / total: 1
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| Author: | Al-Sulaiti, K.I. Almwajeh, O. |
| Title: | Applying Altman Z-score model of bankruptcy on service organizations and its implications on marketing concepts and strategies |
| Journal: | Journal of international marketing and marketing research
2007 : JUN, VOL. 32:2, p. 59-74 |
| Index terms: | marketing strategy financial analysis financial management bankruptcy service organizations hospitals models |
| Language: | eng |
| Abstract: | This study examines a sample of 65 hospitals representing service organizations (here as: s-orgs.) to determine if applying Altman's Z-score model with modified financial (as: fin.) ratios will yield significant prediction power for s-orgs.' fin. status as in non-manufacturing companies. Among others, it is shown that Discriminant analysis and Logistic regression models can predict s-orgs.' fin. status and whether they are going to fail or succeed. |
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