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| Author: | Carayol, V. |
| Title: | PR professionals in France: an overview of the sector |
| Journal: | Journal of communication management
2010 : VOL. 14:2, p. 167-177 |
| Index terms: | public relations France skills employment |
| Freeterms: | expenses |
| Language: | eng |
| Abstract: | The purpose of this article is to provide an overall account of the situation of PR professionals in France and examine their views and their work. The findings suggest that PR studies are mostly the work of professional organizations. A decrease in university studies on PR professionals since early 2000 is perceived. In general, studies conducted by professionals are more often focused on skills and activities, while those conducted by academics are often focused on communications professions, people, practice-related themes and skills turned into action. |
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