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Author: | Johnson, B. R. Connolly, E. Carter, T. S. |
Title: | Corporate social responsibility: the role of Fortune 100 companies in domestic and international natural disasters |
Journal: | Corporate Social Responsibility and Environmental management
2011 : NOV-DEC, VOL. 18:6, p. 352-369 |
Index terms: | social responsibility corporate responsibility disasters crisis management stakeholders non-government organizations |
Freeterms: | CSR |
Language: | eng |
Abstract: | By analysing the content of corporate social responsibility (CSR) reports from Fortune 100 companies, this study discovered that most firms participate in disaster-related actions for instrumental and ethical reasons. Short-term relief and recovery acts were reactive and episodic-based, and contained financial and in-kind activities to employee and customer stakeholder groups. In the case of predictable or more "stable" threats, proactive long-term initiatives included a wider stakeholder group, where activities ranged from financial to collaborative partnerships with NGOs and governments. |
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