search query: @author Sachs, W. S. / total: 1
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Author: | Sachs, W. S. Benson, G. |
Title: | Is it time to discard the marketing concept? |
Journal: | Business Horizons
1978 : AUG, VOL. 21:4, p. 68-74 |
Index terms: | BUSINESS ENVIRONMENT MARKETING |
Language: | eng |
Abstract: |
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