search query: @author McGovern, R. G. / total: 1
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| Author: | McGovern, R. G. |
| Title: | The consumer revolution in the supermarket. |
| Journal: | Journal of Business Strategy
1984 : FALL, VOL. 5:2, p. 93-95 |
| Index terms: | CONSUMER BEHAVIOUR SUPERMARKETS FOOD INDUSTRY SOCIAL CHANGE |
| Language: | eng |
| Abstract: |
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