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| Author: | Pessemier, E. Handelsman, M. |
| Title: | Temporal variety in consumer behavior. |
| Journal: | Journal of Marketing Research
1984 : NOV, VOL. 21:4, p. 435-444 |
| Index terms: | CONSUMER BEHAVIOUR CONSUMER GOODS CONSUMER RESEARCH MARKETING RESEARCH |
| Language: | eng |
| Abstract: |
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