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| Author: | Farmer, N. |
| Title: | Using systems to sell. European firms can use dp to build marketing muscle. |
| Journal: | Datamation
1986 : MAY 1, VOL. 32:9, p. 64-11, 64-12 |
| Index terms: | SALES MANAGEMENT MARKETING MANAGEMENT COMPUTER SYSTEMS |
| Language: | eng |
| Abstract: |
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