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| Author: | Bowen, J. M. |
| Title: | A survey of the general public's attitudes to market research. |
| Journal: | Journal of the Market Research Society
1979 : APR, VOL. 21:2, p. 75-102 |
| Index terms: | CONSUMER ATTITUDES CONSUMER BEHAVIOUR MARKET RESEARCH OPINION POLLS |
| Language: | eng |
| Abstract: |
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