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| Author: | Wunder, G. C. Wynn, G. W. |
| Title: | The effects of address personalisation on mailed questionnaires response rate, time and quality. |
| Journal: | Journal of the Market Research Society
1988 : JAN, VOL. 30:1, p. 95-101 |
| Index terms: | MAIL SURVEYS QUESTIONNAIRES RESPONSE RATE |
| Language: | eng |
| Abstract: |
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