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Author: | Friedman, H. H. Friedman, L. W. Gluck, B. |
Title: | The effects of scale-checking styles on responses to a semantic differential scale. |
Journal: | Journal of the Market Research Society
1988 : OCT, VOL. 30:4, p. 477-481 |
Index terms: | MARKET RESEARCH ATTITUDES SCALING |
Language: | eng |
Abstract: |
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