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| Author: | Young, L. C. Wilkinson, I. F. |
| Title: | The role of trust and co-operation in marketing channels: a preliminary study. |
| Journal: | European Journal of Marketing
1989 : VOL. 23:2, p. 109-122 |
| Index terms: | MARKETING CHANNELS INTERORGANIZATIONAL RELATIONS ORGANIZATIONAL BEHAVIOUR |
| Language: | eng |
| Abstract: |
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