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| Author: | Crocq, P. |
| Title: | Virgin Megastore Debuts |
| Journal: | Billboard
1988 : OCT, 22, VOL. 100, p.85 |
| Index terms: | |
| Freeterms: | Extension, Style, Services |
| Language: | eng |
| Abstract: | The Virgin Megastore is to open on Champs Elysees next month, which represents a major extension of Virgin's activities in France.Virgin has 7% share of the French record market. It will be the biggest entertainment outlet in France. Branson's aim is to make a new style of retailing. He intends this store to be a meeting place for artists, press conferences, and special exhibitions. |
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