search query: @freeterm Satellite receivers, Demand, Information / total: 1
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| Author: | Balbirnie, C. Moncrieff, S. |
| Title: | Dish shortage hits Sky launch |
| Journal: | Broadcast
1989 : JAN, 13, p.3 |
| Index terms: | |
| Freeterms: | Satellite receivers, Demand, Information |
| Language: | eng |
| Abstract: | Retailers have confirmed that only limited numbers of satellite dishes and decoders will have been available by Sky Television's launch date, Febr 5. Consumers don't really know what equipment they need to receive satellite TV, so it is left to the dealers to inform potential customers.Retailers have adopted a cautious and flexible approach as there was no predicting the level of demand. |
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