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| Author: | Guillee, P. |
| Title: | Convergences et divergences media en Europe. |
| Journal: | Revue Francaise du Marketing
1991 : NOV-DEC, 130, p.59-68 |
| Index terms: | EUROPE TELEVISION RECEIVERS INDUSTRY MEDIA COVERAGE NEWSPAPER INDUSTRY OUTDOOR ADVERTISING ADVERTISING EXPENDITURE |
| Language: | fre |
| Abstract: |
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