search query: @author Schmutzler, O. / total: 1
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Author: | Naor, J. Schmutzler, O. |
Title: | Demand research and the planning of consumer goods supplies in a centralised socialist system - the case of the former German Democratic Republic. |
Journal: | European Journal of Marketing
1991 : VOL. 25:8, p. 13-31 |
Index terms: | CONSUMER DEMAND MARKET RESEARCH SOCIALISM GERMANY |
Language: | eng |
Abstract: |
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