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Author: | Bailetti, A.J. Guild, P.D. |
Title: | A method for projects seeking to merge technical advancements with potential markets |
Journal: | R. and D. Management
1991 : OCT, VOL. 21:4, p. 291-300 |
Index terms: | TECHNOLOGICAL INNOVATION PRODUCT DESIGN TELECOMMUNICATIONS INDUSTRY |
Language: | eng |
Abstract: | Examination of a method to improve effectiveness of product concept development. R&D and new product design. Team/designers. Multidisciplinary teams. Selection process. Innovative solution. Operational definitions. 4 steps. Evaluation: 7 stages of information synthesis. 3 advantages of the method. Three Tables illustrate the study. |
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