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| Author: | Wilson, J.G. Singer, E.M. |
| Title: | Modelling Survey Response Data and Determining the Optimal Number of Questionnaires |
| Journal: | Decision Sciences
1991 : SEP/OCT, VOL. 22:4, p. 898-910 |
| Index terms: | BAYESIAN STATISTICS MARKETING RESEARCH PLANNING CONTROL STATISTICAL METHODS |
| Language: | eng |
| Abstract: |
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