search query: @author Byrne, J. / total: 10
reference: 5 / 10
| Author: | Byrne, J. |
| Title: | Strategic planning |
| Journal: | Business Week
1996 : SEP 2, VOL. 3475:805, p. 46-49 |
| Index terms: | ECONOMICS USA STRATEGIC PLANNING |
| Language: | eng |
| Abstract: | He was an American in his mid-20s and had never made a product, run a business , or managed an employee. But he was armed with a Harvard University MBA and a power suit and he had a magic talisman: he was a consultant at one of the hottest strategy boutiques of the 1970s. And after he completed a presentation on Boston Consulting Group Inc.'s strategic ideas at a major U. S. company, the young consultant got his due when the board of directors erupted into enthusiastic applause. |
SCIMA