search query: @author Leavy, B. / total: 10
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Author: | Leavy, B. |
Title: | Innovation and the estabilished organization (Neue Produkte) |
Journal: | Journal of General Management
1997 : SPRING, VOL. 22:3, p. 38-52 |
Index terms: | |
Freeterms: | INNOVATION, UNTERNEHMENSSTRATEGIE, ORGANISATIONSPROZESS |
Language: | eng |
Abstract: | One of the central debates in the innovation field is whether the capacity for innovation and entrepreneurship is primarily a personal attribute or a systematic management process. Do companies that wish to build sustainable competitive advantage on innovative capability have to rely on their ability to recruit and retain a cadre of exceptional individuals of rare talent and inspiration? Or can normal talent, properly organized and following a systematic approach, be just as effective in the longer run? |
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