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| Author: | Morgan, R. E. Katsikeas, C. S. |
| Title: | Obstacles to export initiation and expansion |
| Journal: | Omega
1997 : DEC, VOL. 25:6, p. 677-690 |
| Index terms: | MARKETING EXPORTS IMPLEMENTATION INTERFIRM COMPARISONS INTERNATIONALIZATION SMALL BUSINESS |
| Language: | eng |
| Abstract: | The increasing globalization of markets witnessed in recent years has been paralleled by growing research attention on the internationalization of small and medium sized firms. In industrialized nations, a significant degree of dormant export potential has been identified in this firm size sector. Structural, behavioural and process-based aspects of export expansion can be explained by the proliferation of extant literature. However, it remains that limited empirical and conceptual insights exist that explain the phenomena underlying pre-export decision making and behaviour. The present paper addresses this issue and investigates those obstacles that act upon domestic firms' intentions to enter overseas markets through the export channel. |
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