search query: @indexterm sectoral models / total: 10
reference: 8 / 10
Author: | Scheuch, F. |
Title: | Sectoral Marketing Decisions as a Field of Research. |
Journal: | Markt
1998 : VOL. 37:2, p. 59-67 |
Index terms: | MARKETING RESEARCH SECTORAL MODELS DECISION MAKING INTERNATIONAL MARKETING SERVICE MARKETING CONSUMER BEHAVIOUR |
Language: | eng |
Abstract: |
SCIMA