search query: @author Cooper, A. C. / total: 10
reference: 7 / 10
Author: | Woo, C. Y. Cooper, A. C. |
Title: | The surprising case for low market share. |
Journal: | Harvard Business Review
1982 : NOV/DEC, VOL. 60:6, p. 106-113 |
Index terms: | MARKET SHARE CORPORATE STRATEGY COMPETITIVENESS |
Language: | eng |
Abstract: |
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