search query: @author Getz, D. / total: 10
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| Author: | Getz, D. Brown, G. |
| Title: | Critical success factors for wine tourism regions: a demand analysis |
| Journal: | Tourism Management
2006 : FEB, VOL. 27:1, p. 146-158 |
| Index terms: | tourism consumer behaviour |
| Freeterms: | destination attractiveness |
| Language: | eng |
| Abstract: | The objective of this research is to examine demand for long-distance wine tourism among wine consumers who do not live near wine regions. The paper explores factors for development and marketing of wine tourism regions from the perspective of the long-distance wine tourists identified in a sample of 161 wine consumers in Calgary, Canada. Findings show that highly motivated, long-distance wine tourists prefer destinations which offer a large variety of cultural and outdoor attractions. |
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