search query: @indexterm TURNKEY CONTRACTS / total: 10
reference: 3 / 10
Author: | Günter, B. |
Title: | Local content - eine Herausforderung für das internationale Marketing. |
Journal: | Marketing: Zeitschrift fur Forschung und Praxis
1985 : NOV, VOL. 7:4, p. 263-270, 272-274 |
Index terms: | INTERNATIONAL MARKETING TURNKEY CONTRACTS |
Language: | ger |
Abstract: |
SCIMA