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| Author: | Stern, L. W. Sturdivant, F. |
| Title: | Quand la distribution se met a l'ecoute du client! |
| Journal: | Harvard-L'Expansion
1988 : SPRING, 48, p. 34, 41-47 |
| Index terms: | DISTRIBUTION CHANNELS MARKET RESEARCH CUSTOMERS |
| Language: | fre |
| Abstract: |
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