search query: @author Ford, J. / total: 10
reference: 8 / 10
Author: | Seifert, B. Ford, J. |
Title: | Are exporting firms modifying their product, pricing and promotion policies? |
Journal: | International Marketing Review
1989 : VOL. 6:6, p. 53-68 |
Index terms: | EXPORT MARKETING MARKETING MANAGEMENT PRODUCT POLICY PRICE POLICY USA |
Language: | eng |
Abstract: |
SCIMA