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Author: | Gerlach, H.A. Ronde, T. Stahl, K |
Title: | Project choice and risk in R&D |
Journal: | Journal of Industrial Economics
2005 : MAR, VOL. 53:1, p. 53-81 |
Index terms: | Industrial economics Project evaluation R&D |
Freeterms: | Hotelling model |
Language: | eng |
Abstract: | This article examines project choice and the risk involved in R&D. The writers show that if the technical risk is sufficiently high, all firms focus on the most valuable market segment. |
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