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| Author: | Richins M.L. Dawson, S. |
| Title: | A Consumer Values Orientation for Materialism and Its Measurements: Scale Development and Validation |
| Journal: | Journal of Consumer Research
1992 : DEC, VOL. 19:3, p. 303-316 |
| Index terms: | MEASUREMENT CONSUMER RESEARCH VALUE ANALYSIS CONSUMERISM CONSUMPTION |
| Language: | eng |
| Abstract: |
SCIMA