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reference: 97 / 104
| Author: | Grover, R. Polek, D. |
| Title: | Millionaire buys Disney time |
| Journal: | Business Week
2000 : JUN. 26, VOL. 3671:1001, p. 97-98 |
| Index terms: | Companies Strategy Leisure industry Products Networks |
| Freeterms: | Entertainment Media |
| Language: | eng |
| Abstract: | This article deals in brief with a company, Disney. The USD 100 million it added to the bottom line cannot last. That's why Eisner is fixing the Mouse House. |
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