search query: @freeterm Media / total: 104
reference: 97 / 104
Author: | Grover, R. Polek, D. |
Title: | Millionaire buys Disney time |
Journal: | Business Week
2000 : JUN. 26, VOL. 3671:1001, p. 97-98 |
Index terms: | Companies Strategy Leisure industry Products Networks |
Freeterms: | Entertainment Media |
Language: | eng |
Abstract: | This article deals in brief with a company, Disney. The USD 100 million it added to the bottom line cannot last. That's why Eisner is fixing the Mouse House. |
SCIMA