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| Author: | Snatchfold, D. |
| Title: | Innovate to attract and persuade |
| Journal: | Admap
2005 : NOV, VOL 40:10, p. 52-53 |
| Index terms: | Marketing Advertising Innovation |
| Freeterms: | Media |
| Language: | eng |
| Abstract: | This article deals with magazines that can appeal to all the senses. Presented are some ways to use this medium innovatively to sell your brand-new ideas more effectively. |
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