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Author:Brekke, K. A.
Kverndokk, S.
Nyborg, K.
Title:An economic model of moral motivation
Journal:Journal of Public Economics
2003 : SEP, VOL. 87:9-10, p. 1967-1983
Index terms:Public goods
Econometric models
Freeterms:Voluntary contributions
Warm glow
Identity theory
Language:eng
Abstract:The authors present an economic model of moral motivation. Consumers prefer regarding themselves as socially responsible individuals. Voluntary contributions to public goods are motivated by this preference. The self-image as socially responsible is determined by a comparison of one's actual behaviour againts and endogenous morally ideal behaviour.
SCIMA record nr: 253239
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