search query: @indexterm new products / total: 1069
reference: 486 / 1069
Author: | Ozanne, J.L. Brucks, M. Grewal, D. |
Title: | A Study of Information Search Behavior during the Categorization of New Products |
Journal: | Journal of Consumer Research
1992 : MAR, VOL. 18:4, p. 452-463 |
Index terms: | CONSUMER RESEARCH NEW PRODUCTS |
Language: | eng |
Abstract: |
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