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| Author: | Deglaire, J. N. Dumarest, L. |
| Title: | Como garantizar la rentabilidad de los nuevos productos. |
| Journal: | Harvard-Deusto Business Review
1994 : 60, p. 60-67 |
| Index terms: | NEW PRODUCTS COST FORECASTING PROFITABILITY |
| Language: | spa |
| Abstract: |
SCIMA