search query: @indexterm new products / total: 1069
reference: 443 / 1069
Author: | Robertson, T. S. |
Title: | Como reducir los ciclos de penetracion de productos. |
Journal: | Harvard-Deusto Business Review
1994 : 59, p. 58-70 |
Index terms: | NEW PRODUCTS PRODUCT DEVELOPMENT MARKET FORECASTING |
Language: | spa |
Abstract: |
SCIMA