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| Author: | McDonagh-Philp, D. Lebbon, C. |
| Title: | The emotional domain in product design |
| Journal: | Design Journal
2001 : VOL. 3:1, p. 31-42 |
| Index terms: | Design management New products Innovation Emotions |
| Language: | eng |
| Abstract: | The paper discusses soft design, and then examines some of the ways in which the undergraduate product design programmes at Loughborough and Srafforshire Universities are tackling this aspect of design studies. Knowing which set of emotions is dominant at what point in time during the product development process would suppport design decision-making. |
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